The desk that never sleeps — briefs in, pitches out, follow-ups land around the clock.
The pitching agent is the layer between the Tallyhorn inbox and the supervisors who need a scored shortlist in front of them before the picture lock. It reads the brief, replies with the pitch, follows up three times across the window, and keeps watching once the cue lands in production — overnight, between sets, on the weekend.
Brief → pitch → 3-touch follow-up
Five stops the brief walks while the desk stays awake.
Anchored to the just-shipped /submit-brief and the existing pitch desk: every step follows the supervisor from intake to closure without re-pitching the same cue twice.
- Step 01immediate
The desk
Brief intakeThe desk reads the brief the moment it lands — project, mood, sync deadline, territory — and stamps it into a ranked queue with the contact channel attached. A confirmation email goes back before the supervisor closes the tab, so the next move belongs to the desk, not the inbox.
Anchor → /submit-brief
- Step 02lead-time quoted
The desk
Pitch sentA scored shortlist comes back against the catalog with a lead time the supervisor can plan around. Each cue carries the metadata the sync buyer needs in-line — register, mood, brass weight, available tier — so the rehearsal pass can begin before the second email.
Anchor → #cadence
- Step 03≈ 72 hours
The desk
First follow-upThe desk checks back roughly 72 hours later with a question, not a restate. Scope can be narrowed, the window moved, or a reference track swapped in. The reply loop is built so the supervisor adjusts the adventure without rewriting the brief from scratch.
Anchor → #cadence
- Step 04≈ end of week
The desk
Second follow-upIf a cue gets pulled between the pitch and the picture lock, the desk carries a revised quote and alternates to the next-best match from the same scoring window. The paper trail stays attached to the original brief so the supervisor sees the diff, not a new thread.
Anchor → #cadence
- Step 05≈ window close
The desk
Third follow-upAt the third touch, the brief either closes with a license PDF through the cue's tier, or the desk hands the supervisor a pointer to the licensing desk so the cue can still be quoted cleanly even if the original adventure slipped.
Anchor → #cadence
Watching the cue after it lands
Across every platform it reaches, and every flag it doesn't file on its own.
Once a cue ships in production, the desk keeps watching. The placements grid records the ones the cue-sheet covers cleanly; the attribution sweep chases the ones that never file a flag in the first place. Both sides feed the same royalty ledger so the cue's history stays one record, not two.
Five places a placed cue can land. Every one is reconciled back to the original cue-sheet so the placement record carries the same provenance as the paperwork.
01 · Trailer cut
Cue-sheet parsed against the studio's published cue listing; trailer cuts and EPK uploads both surfaced with the same checksum.
02 · Broadcast & cable
Network upload, affiliate feed, and cue-sheet reconciliation against the broadcaster's quarterly filings.
03 · Streaming editorial
Episode tags and credit rolls checked against the platform's editorial metadata, with a 30-second audio fingerprint sample where available.
04 · Ad cut & brand
Agency upload, CDN distribution log, and the agency's cue-sheet attachment parsed back into the placements grid.
05 · Game reveal & VT
In-game audio embed, launch trailer, and the reveal stream's recorded cue log — anchored to the original cue ID.
Four moves the desk makes when a cue shows up without a cue-sheet attachment. The outreach keeps the same phrasing the licensing desk uses so supervisors recognize it on sight.
01 · Attribution sweep
Weekly scan against social, fan-uploads, and editorial mention traffic; unmatched audio fingerprints flagged back to the desk for triage.
02 · Cue-sheet delta
Every flagged placement is cross-referenced against the original cue-sheet so the placements grid stays a workbook, not a guess.
03 · Retroactive license
Outreach to the unmatched party carries the original license PDF, the cue-sheet, and a phrasing the desk can re-issue without a new brief.
04 · Ledger reconciliation
Unflagged uses that close cleanly fold into the royalty ledger with the same provenance as a flagged placement, so nothing lands twice.
Bring a brief
Same desk. Same paper trail. Around the clock.
The cadence and the placement watch are the same desk, replying to the same brief, with the same paper trail. Drop the opportunity, the window, and the territory at /submit-brief and the desk will carry it from pitch through placement.
[pitching-agent.md] · workflow explainer · Tallyhorn